SEO

Services

Search strategies built for clarity, trust, and growth

Companies in complex industries—biotech, pharma, fintech, and B2B SaaS—need more than visibility. They need digital infrastructure that supports growth, passes compliance, and scales. Our SEO campaigns are strategies for sustained authority, inbound lead flow, and investor confidence.

Blue cubes representing SEO content icon

Who This Is For

SEO is most effective when tailored to high-value, specialized markets. Our services are built for:

  • Biotech startups preparing to raise capital
  • Pharma teams refreshing outdated digital infrastructure
  • Fintech companies entering new markets or products
  • B2B SaaS with long, complex sales cycles
  • VC- or PE-backed brands scaling aggressively
  • Healthtech platforms building investor trust

If your message is technical and your buyer is informed, your SEO strategy needs keywords and alignment.

Core SEO Services

1. Technical SEO

Our framework focuses on five strategic areas that deliver durable results. Site speed, indexation, structure, and mobile optimization are all evaluated and addressed during the audit.

Typical focus areas:

  • Page Speed and Core Web Vitals
  • Crawl and index health
  • Mobile optimization
  • Site structure and hierarchy
  • ADA-awareness and accessibility

2. Keyword & Intent Strategy

Target high-volume and meaningful keywords evaluated based on buyer intent, funnel stage, and compliance needs.

Strategic inputs include:

  • Behavioral keyword mapping
  • Long-tail term opportunities
  • Local vs. national strategy
  • Competitive gap analysis
  • Compliance filtering

3. On-Page Optimization

Each page is structured to serve a purpose: inform, guide, or convert. Optimizations are done with both search engines and users in mind.

What gets improved:

  • Metadata and titles
  • Header hierarchy
  • Internal links
  • Readability and structure
  • Compliance-conscious language

4. SEO Content Systems

In regulated sectors, content must be educated without overstating. Our systems balance clarity, compliance, and conversion.

Deliverables include:

  • SEO blog content
  • Long-form product/service pages
  • Gated assets (checklists, guides, templates)
  • Investor explainers
  • Resource hubs and structured FAQs

5. Authority & Link Strategy

Backlinks remain a top signal for trust. The focus is on relevance, not volume—and never black hat.

Link strategies include:

  • Guest content on industry platforms
  • Directory listings with absolute authority
  • PR-supported SEO campaigns
  • Strategic partnerships
  • Toxic backlink audits and cleanup
Blue cubes representing compliant SEO services icon

Tools & Platforms

SEO tools are carefully selected to prioritize precision, speed, and alignment with your internal workflows.

  • Standard tools used across projects:
  • Ahrefs / Semrush: Keyword research and backlink tracking
  • Screaming Frog / Sitebulb: Technical crawls and audit visualization
  • Frase / Surfer SEO: Content scoring and structure alignment
  • Google Search Console / GA4: Performance data and index insights
  • Grammarly / Hemingway: Editorial review and readability
  • Notion / Google Docs: Transparent collaboration

Workflows are integrated into your preferred environment.

SEO That Respects Compliance

Biotech & Pharma

  • Educational labeling vs. promotional labeling
  • Disclaimers, source linking, and no medical claims
  • FDA-conscious formatting
  • Pre-submission content review for legal or medical review boards

Fintech

  • FTC-safe language and rate disclosures
  • Ad platform-safe messaging for Google and Meta
  • Gated content that respects privacy and compliance
  • Terms, conditions, and disclaimers built into landing pages

Healthtech & SaaS

  • HIPAA-aware UX and forms
  • ADA (WCAG 2.1) accessibility
  • GDPR and CCPA-aligned data flows
  • Language and structure reviewed for regulatory clarity
Blue cubes representing SEO project timeline icon

Project Timeline & What to Expect

SEO is one of the highest-leverage growth investments.

  • Week 1–2
  • Audit & Strategy: Site crawl, keyword plan, competitive map
  • Week 2–4
  • Setup & Optimization: Technical fixes, on-page edits, metadata rewrite
  • Month 2–3
  • Content Begins: Pages created, blog calendar deployed
  • Month 4+
  • Rankings Improve: Long-tail and high-intent terms rise
  • Month 6+
  • Leads & ROI: Compounding visibility and lead flow

SEO Outcomes: What Clients Can Expect

All performance metrics are tied to your business goals. Benchmarks from regulated and technical fields show:

  • Organic traffic growth: 21–94% in the first 4–6 months
  • Keyword visibility: 27–65 terms ranked in top 10
  • Lead quality: 25–67% increase in inbound leads
  • Reduced CAC: Reliance on paid ads decreases
  • Engagement gains: More time on site, demo bookings, and asset downloads

How SEO Success Is Measured

Both leading and lagging indicators are tracked in monthly reports.

Core KPIs monitored:

  • Organic sessions
  • Ranking movement by funnel stage
  • Indexing status and crawling health
  • Conversion rates per content type
  • Engagement (scroll depth, bounce rate, time on page)
  • Lighthouse and Core Web Vitals
  • Lead flow attribution (form fills, demo requests)

Reports include insights—not just data exports.

Compliance in Practice: What's Safe vs. What Isn't

SEO exists within legal and ethical boundaries—and your strategy should reflect that.

We also had them do our content marketing and SEO for us and the results are already being seen. Its hard finding an agency like this in NYC.

Al White

The change in Google and traffic has been nothing but growing.

Rebecca Daniels

Thanks for getting our website fixed and ranking!

Steven Dodd
east arrow

FAQs

Let’s Build Your SEO System

Start with a strategy call. We'll review your current SEO, map key opportunities, and outline next steps based on your market, goals, and timelines.

tell us about yourself

tell us about the project

Thank you. We will respond to your message within one business day.
There was an error while submitting the form. Please try again.
By submitting this form, you agree to our Privacy Policy and Terms of Service.

Discover How We Can Help Your Business Grow

Discover How We Can Help Your Business Grow